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In 13 Seconds
That's how long a typical user stays on
the average web page, so we'll try to be brief.
We Write Great Stuff
We're joking, of course. Writing copy that
describes your product is easy...and usually a waste of time.
Consumers are almost completely immune to most conventional
advertising. A couple of thoughts:
- Ever notice that ads for major products
never mention the product anymore?
- If a business tells you they have the
best product around, do you believe them?
Like the buddha at the hot dog stand...
..."one with everything" is a
good approach to writing for the web. Balance the concept,
images, and words, and you have a good chance of actually
We're almost done.
We write copy. We usually roll this into
the process of creating a web site or print material, but
also provide copywriting as a stand-alone service.
For a quick example of our work right
now, visit Amara Conservation's web site. The newsletters
are a good example of some multipurpose copy we've written:
cleverly headlined, informative, and brief; they're intended
for both the web and print. We wrote all of them except the
March 2005 issue (highlights of 2004 news). We also wrote
most of Amara's site copy, as we do for most of our clients.
Feel free to contact
us if you'd like to see more samples or talk about working
together. We'd be especially excited to work on something
edgy that would allow us to stretch our wings a bit.
Stuff We Do:
Direct Mail Concepts
Conventional Ad Copy
Last Updated: April 2005